Bruno Mars and Rosé Unite in 'APT': A Global and Intercultural Lyric Analysis
In "APT," the lyrics symbolically represent an *apateu* (apartment), a common feature of modern urban life, particularly in Korean culture, while also serving as a metaphor for emotional distance and connection. This concept of shared space yet separated lives resonates across cultures, highlighting how universal themes of isolation and togetherness transcend geographic and cultural boundaries. The song uses the apartment setting as a reflection of the emotional states of the characters, conveying their attempts to connect despite barriers.
From an intercultural communication perspective, the bilingual nature of the lyrics deepens the metaphor. The Korean lyrics sung by Rosé, *“멀리 있는 넌 내 곁에 (Though you're far, you're close to me),”* introduce the specific cultural context of apartment living in South Korea, where high-rise apartments symbolize both urban density and the emotional detachment of fast-paced city life. Meanwhile, Bruno Mars’ English verses convey similar feelings, making the metaphor accessible to a global audience. This interplay of language and cultural references bridges the gap between East and West, allowing listeners from different backgrounds to relate to the same emotional experience.
The use of an apartment as a metaphor also ties into global themes of modern living, where people are physically close in shared spaces but often emotionally disconnected. This reflects the broader idea of intercultural communication—just as individuals in an apartment can live side by side without truly connecting, people from different cultures often live in parallel worlds, facing similar experiences yet remaining distant. The song metaphorically addresses how these barriers, both physical and cultural, can be overcome through shared emotional understanding.
In this way, "APT" serves as a metaphorical space where global and intercultural communication happens. The emotional experiences of isolation and connection are framed within the familiar symbol of an apartment, while the use of both Korean and English lyrics allows the song to speak to a wide audience, demonstrating how music can act as a bridge between cultures.
image source: CNN Indonesia
